Menu Engineering: Elements of Attraction and Decision Influence!
Mastering Menu
Engineering with Chef Faisal on Saudi TV
In this episode of Sabah Al-Saudiya (Saudi TV Morning Show), Chef Faisal shares expert insights on the art of menu engineering —a powerful tool
that shapes customer experience and drives the success of food and hospitality projects.
Through the discussion, Chef Faisal highlights:
● Why menu engineering is critical for long-term success.
● The right way to present and organize menu items.
● The difference between a regular menu and a carefully
designed one.
● How new projects can build attractive and competitive
menus.
● Common mistakes in menu design—and other pitfalls to
avoid.
● The connection between menu structure, guest psychology,
and overall
satisfaction.
Whether you’re launching a new restaurant or looking to
refine an existing concept, this episode offers practical strategies to
stand out in a competitive market.
Watch the full episode below and discover how menu
engineering can elevate your F&B business.
Success Stories
Professionalism in Culinary Arts
Chef Faisal exemplifies creativity, dedication, perfection, and professionalism in his culinary endeavors. His artistic approach has been a source of inspiration and has elevated our culinary experiences to new heights.
Creative Consulting Excellence
Working with Chef Faisal on consulting services was an exceptional experience. His ability to generate innovative and extraordinary ideas, coupled with professional service delivery, was invaluable to our project.
Innovation in Healthy Cuisine
Working with Chef Faisal on developing healthy food concepts was a journey of culinary discovery. His expertise and passion for cooking are evident. His skill in crafting delicious, healthy dishes is unparalleled, making him one of the top chefs in the region.
Exceptional Service and Precision
Our experience with Chef Faisal Al-Deleigan at Graphite Restaurant was remarkable. His exceptional customer service and attention to detail in menu preparation have been consistently impressive. We highly recommend his services for their precision and quality.
